
Bushwick

By
DAVE ITZKOFF
Published:
June 8, 2008
BEHIND every window in every converted warehouse or factory in
Bushwick, Brooklyn, where artist work spaces are slowly flowering, there could
be a photographer or a painter putting the finishing touches on a modern
masterpiece, or a mad scientist plotting humanityÕs downfall. In one cramped
and dank little space on Ingraham Street, two young Bushwick residents have
commandeered the Internet itself to make it do their satirical bidding.
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Robert Stolarik for The New York Times
ÒFat Guy Stuck in Internet,Ó was created by John Gemberling, left,
and Curtis Gwinn, center. With them at the Bushwick studio is the director,
Ryan McFaul.
At 12:15 a.m. next Monday, the Cartoon Network will introduce a
comedic adventure series, ÒFat Guy Stuck in Internet,Ó as one of the cable
channelÕs late-night offerings for grown-ups. The television show, the creation
of John Gemberling and Curtis Gwinn, lampoons every fantasy adventure movie
from ÒThe GooniesÓ to ÒThe Matrix.Ó
As the showÕs title implies, ÒFat GuyÓ is set inside the World
Wide Web because, as Mr. Gemberling said, ÒItÕs this kind of repository for
everything,Ó a digital playground where he and Mr. GwinnÕs pop-cultural
obsessions can run amok.
An Abbott and Costello for the Internet age, the taller,
clean-shaven Mr. Gwinn, 33, and the shorter, burlier Mr. Gemberling, 27, met
eight years ago at the Upright Citizens Brigade Theater in Chelsea, where they
attended improv classes, performed in shows, and bonded over their mutual love
of video games.
The two, who now live and work in Bushwick, came up with the idea
of a Web-based comedy series around the end of 2004, after Mr. Gwinn bought a
$150 green screen. (He was enticed by an eBay listing that emphasized that this
was the same technology that Peter Jackson used to place live actors in front
of computer-generated landscapes in the ÒLord of the RingsÓ series.) They
initially produced short videos guerrilla-style in a Park Avenue advertising
office, gaining after-hours access to the building by using a friendÕs security
card.
The original videos starred Mr. Gemberling as a cocky, corpulent
computer programmer, also named Gemberling, who gets trapped inside the
Internet and must fight his way out by channeling his inner hero.
ÒIt was this insane vanity piece,Ó Mr. Gemberling said, Òthat
someone would cast themselves as this messiah, and perform great feats Ñ and
then name it after themselves.Ó
Two years ago, the videos got the attention of executives at the
Cartoon Network, who commissioned the pair to produce their own 10-episode
series.
With the green-screen technology, which requires little more than
a wall on which to hang the screen and a camera to point it at, Mr. Gwinn and
Mr. Gemberling could produce the Cartoon Network series almost anywhere in the
city, or the country, or the world, for that matter.
But they didnÕt expect to do so in Bushwick, particularly after
they paid their first visit late last year to the space that would become their
production offices and studio. Here, on a desolate stretch of Ingraham Street
lined with warehouses and barbed wire fences, they work from an uninviting
structure that looks like a white masonry and wood-panel gulag, and was even
less inviting on first sight.
ÒThe studio was just a concrete shell,Ó Mr. Gemberling said, Òand
it was dank and drippy.Ó
Mr. Gwinn added: ÒThere was a string of dead rats in various
stages of decomposition on the street. I was really hung over the day we came
to check it out, and I was like: ÔNo way. IÕve got to go home.Õ Ó
Yet by electing to shoot their show in Bushwick rather than more
expensive locations elsewhere in the city, the ÒFat GuyÓ team was, at least, able
to save money they could channel into other elements of the series. ÒWe
wouldnÕt have been able to do the show the way we did it,Ó said Ryan McFaul,
the director of ÒFat Guy.Ó ÒWhich is not to say itÕs massive, but it would have
been scaled back even more.Ó
Mr. Gemberling and Mr. Gwinn have gained a greater appreciation
for their adopted neighborhood since they moved from a slovenly bachelor pad in
Murray Hill to Bushwick last July.
Now they live about 10 blocks from their offices in a renovated
two-level apartment on Graham Avenue, a few blocks from the L train, on the
borderline between East Williamsburg, the last vestiges of Brooklyn hipsterdom,
and a still-forbidding swath of Bushwick. ÒItÕs like a little island that, if
you can just get to it, youÕll be fine,Ó Mr. Gwinn said.
They recognize that their new accommodations are not necessarily
representative of the neighborhood as a whole. The ÒFat GuyÓ offices are, Mr.
Gemberling said, Òto a good degree, more desolate than where we live. Here,
thereÕs broken glass sprinkled everywhere on the street. If somebody comes up
to you at night, youÕre alone. ThereÕs nobody to see it happen.Ó (Indeed, an
intern quit ÒFat GuyÓ after being mugged twice.)
BUT the two men take it as a good omen that, in the same neighborhood
where they produce a show whose genesis began with a random reference to Peter
JacksonÕs ÒLord of the RingsÓ films, they recently spotted Orlando Bloom, the
young actor who played the elf-warrior Legolas in Mr. JacksonÕs ÒLord of the
RingsÓ movies. Mr. Bloom was standing outside their offices, checking out the
spot for a new movie, on the recommendation of a location scout who had
previously worked for ÒFat Guy.Ó
ÒHe was on his cellphone, right in front of this building,Ó Mr.
Gwinn said. ÒHe gave us the stink-eye. Legolas! We walked upstairs and we were
like, what is going on?Ó
Mr. Gemberling added proudly: ÒHe would not have been here, were
it not for ÔFat Guy Stuck in Internet.Õ We have literally brought ÔLord of the
RingsÕ to Bushwick.Ó

Fat Guy Gets Stuck in Internet
(Series -- Adult Swim, Sun. June 15, 12:15 a.m.) Produced
by Cowboy & John Prods. and Williams Street. Executive producers, John
Gemberling, Curtis Gwinn, David Tochterman; director, Ryan McFaul; writers,
Gemberling, Gwinn.
Ken Gemberling - John Gemberling
Chains - Curtis Gwinn
Byte - Liz Cackowski
By BRIAN LOWRY
Like so much occupying the Adult Swim universe, "Fat Guy Gets
Stuck in Internet" takes a great title and fertile premise and goes
nowhere with it, unless you happen to be so baked that everything's funny.
Derived from a web series, the show boasts more ambitious production values
than much of what's created for the web, but content-wise, it's simply a
collection of uninspired movie spoofs, beginning with the central
"Tron"-like concept. Aside from stealing a potential title for my
eventual autobiography, it's more thin gruel for Cartoon Network's latenight,
young-guy constituency.
The good news, from a critic's standpoint, is that the name provides
all one needs to know: Hot-shot programmer Gemberling (series co-creator John
Gemberling) gets sucked into a computer, where he reluctantly teams with
hero-worshipping Bit (Neil Casey) and Byte (Liz Cackowski) against an
assortment of tech-support-worthy foes. Meanwhile, a hooded bad guy resembling
the Emperor from "Star Wars" dispatches dimwitted Chains (fellow
co-creator Curtis Gwinn) to kill Gemberling, providing a semi-serialized thread
to the otherwise fairly self-contained adventures.
In the three installments previewed, the objects of spoofery
include not just the ahead-of-its-time "Tron" but "The
Shining" and various zombie movies. Other than some visual flair, alas,
the gags are relentlessly stupid.
"Fat Guy" merits some attention because it's one of the
few web-originated concepts to migrate to the slightly-larger screen
("Quarterlife," by contrast, began as an ABC pilot before hitting the
Internet and then, however briefly, NBC), but its TV incarnation doesn't mark
much of a breakthrough for either medium.
Granted, the goals of such material are understandably modest, but
this pales next to, say, "Robot Chicken's" "Star Wars"
send-up. By that measure, even applying the standards of young dudes hungry for
broad humor, this is barely a snack, much less a meal.
Line producer, Michael Eder. Running time: 15 MIN.

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Fat
Guy Stuck in Internet
Spoofs Tron,
Star Wars
By Jenna Wortham June 13, 2008 | 4:48:57 PmCategories: Comedy,
Sci-Fi,
Star Wars,
Television

Trapped
in the net: Fat
Guy Stuck in Internet's
Ken Gemberling (right) prepares to explore a series of tubes with cybersiblings
Bit and Byte.
When
hotshot programmer Ken Gemberling gets sucked into a computer after dumping
beer on its keyboard, he's transported Tron-style into internet purgatory.
That's
the premise of Adult Swim's latest after-hours addition, Fat Guy Stuck in Internet, a 15-minute comedy series that's
riddled with sci-fi spoofing and internet meme busting.
After
landing in Fat
Guy's
not-quite-virtual reality, Gemberling begins a journey down a digitized yellow
brick road in hopes of finding his way home. He's accompanied by a strange pair
of "programs," dubbed Bit and Byte, who believe he's the "chosen
one," sent to cure their ailing planet. Hot on Gemberling's trail is
goofball bounty hunter Chains, hired by an evil CEO who looks like a
dark-cloaked Sith.
If
Fat Guy sound like a mashup of Tron, The Matrix and Star Wars, that's because it kinda is --
and that's all in the first 15-minute episode. The show premieres at 12:15 a.m.
Monday during Cartoon Network's Adult Swim.
Fat
Guy was born of
an indie show called Gemberling, created by John Gemberling (who plays the main character
in both shows) and Curtis Gwinn (who portrays vigilante-for-hire Chains). The
duo filmed Gemberling using a cheap green screen
purchased on eBay, and showed the five-minute episodes at meet-ups in New York
called Channel 102.
Two
years ago, executives at Cartoon Network took notice. Gemberling and Gwinn got
a bigger budget and a less-than-stellar
studio space to produce Fat Guy for the cable channel's late-night programming block
known as Adult Swim. From the looks of the first few episodes, Fat Guy will fit in perfectly with the
ADD-, booze- and bong-friendly shows.
Like
the rest of Adult Swim's after-hours fodder -- the animated snack food entourage
of Aqua
Teen Hunger Force, the spastic infomercial spoofs featured on Tim and Eric Awesome Show and the
raunchy stop-motion shorts on Robot
Chicken -- Fat Guy should strike a chord with a tech-savvy, geek audience able to pick
out the internet in-jokes and cult movie references.
(Watch
a clip from the first episode of Fat Guy, right.)
Eagle-eyed
viewers will recognize certain characters: Liz Cackowski, who plays Byte, most
recently appeared in Judd Apatow's Forgetting Sarah Marshall. Rich Fulcher, better known as
fumbling zoo keeper Bob Fossil from off-kilter BBC comedy show The Mighty Boosh, makes a cameo.
Photo
courtesy of Cartoon Network
by daniel holloway / metro new york MAY 10, 2007

John Gemberling and Curtis
Gwinn donÕt agree on much. For example, Gwinn points to the 1982 sci-fi film
ÒTronÓ as a major influence on the pairÕs new Adult Swim show, ÒFat Guy Stuck
in Internet.Ó But Gemberling cries foul.
ÒI would like to go on
record as saying that I am not a fan of ÔTron.Õ I hate ÔTron.Õ ItÕs
boooooring.Ó
ÒStop telling people thatÕs
your opinion of ÔTron.ÕÓ Gwinn cuts in.
ÒItÕs embarrassing.Ó
Gemberling and Gwinn are
the co-creators of ÒFat Guy,Ó which wonÕt begin in earnest until fall. But the
pilot Ñ along with the first episodes of four other Adult Swim series Ñ
premieres Sunday on Cartoon Network. ÒFat GuyÓ tells the story of Ken
Gemberling (played by John), a Òrock ÕnÕ roll computer programmerÓ who one day
spills beer on his keyboard and is sucked into the Internet. Gwinn plays
Chains, a mustachioed bounty hunter dispatched in pursuit of the reluctant
hero. The two characters debuted in ÒGemberling,Ó a series of five-minute
episodes originally aired on the competitive New York video Web site Channel
102. But how the series found its way from the Web to television is a
contentious issue between the two comics.
ÒWe made up a DVD with all
of the Channel 102 episodes in a nice-looking package and gave a bunch to our
agents and manager,Ó Gemberling says. ÒOne of the executives from Cartoon
Network was in town about a year ago, and one of the guys over at our agency,
William Morris, sent the DVD over to his hotel room, and he watched it, liked
it and took a meeting with us. A couple months later, we did the pilot.Ó
Gwinn tells a different
story.
ÒThatÕs the boring answer,Ó
he says. ÒThe exciting answer is that there was a DVD in a
rock, sealed in stone, and
John pulled the DVD from the stone. Then we got a TV show.Ó
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Three series take dip in Adult Swim
By Paul J. Gough April 27, 2007
NEW YORK - Adult Swim will launch three new series and a
seventh late night of programming, beginning this year.
Two series -- "Fat Guy Stuck in
Internet" and "Superjail" -- join the previously announced
"Lucy, Daughter of the Devil" on the schedule for Cartoon Network's
late-night programming block. "Stuck" is a live-action comedy about a
computer programer who finds himself inside the Internet and chased by a bounty
hunter. It's created by John Gemberling and Curtis Gwinn, and will debut in the
fall. "Superjail" is about the universe's most violent prison that is
run by Warden, shrouded in mystery. The series, created by Christy Karacas,
Stephen Warbrick and Ben Gruber, will Cartoon Network's late-night programming block
will add its seventh night at 11 p.m. ET on Friday, July 6.
White
Like MeVictor
Varnado is a white black man. And he wants you to crack up about it.by Ben Westhoff
April 24th,
2007 12:42 PM (excerpt) Varnado's
gold lamŽ costume
features crotchless hot pants, knee-high white go-go boots, a cape, and a gym
sock hanging from his unit. He is playing a cybervillain in a pilot called Fat Guy Stuck in
Internet. He
abducts the fat guy and forces him to transfer files recklessly."Victor was hilarious" during
the taping, says Curtis Gwinn, who co-created the show along with John
Gemberling. "He was always willing to go the extra mile to be funny. It
was his idea to wear the sock. At first he wanted to be completely naked. We
thought, since he was working with female actors, he should wear clothes. Since
I couldn't be naked, the sock just seemed like the next logical step,"
explains Varnado. "Everyone else was in leotards."
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Adult
Swim Unveils Fat Guy, Superjail
Anthony
Crupi
Adult Swim on Thursday announced its new development slate for
the rest of the year and early 2008, introducing three new series and returning
an even dozen.
In an upfront presentation held at ManhattanÕs Chelsea Art
Museum, Adult Swim unveiled two previously unannounced series in the
live-action Web spin-off, Fat Guy Stuck In Internet, and the animated prison
psychodrama, Superjail. Also landing a slot in the late-night lineup is Lucy,
the Daughter of the Devil, a CGI comedy that was originally touted in the 2005
upfront.

April 26, 2007
Adult Swim Says T.G.I.F.
Cartoon Network's rude,
crude and fun wee hours personaÑAdult SwimÑexpands to Fridays and unveils new
programming and returning faves at its Manhattan upfront for advertisers
By
Shirley Brady
Adult Swim, the animated channel that Cartoon Network morphs
into overnight, unveiled its upcoming programming slate at an upfront ad sales
event tonight in New York. But in bigger news for night owls, the network goes
to seven nights a week by adding Fridays starting July 6 at
11pm.
The Turner-owned network didn't throw the typical
upfront-style presentation of execs introducing video clips and charts touting
ratings growth as the crowd grows antsy. Instead, the 500 or so media buyers,
executives and journalists each received a digital, virtual upfront
presentationÑloaded onto a 30-gig Microsoft Zune player, featuring full
episodes of Adult Swim's new and returning series, as presented by the erudite
Turner Classic Movies host Robert Osborne.
Here's what they get to watch at their leisure, starting with
Adult Swim's new original programming:
¥ Robot Chicken: Star Wars, a special that
premieres June 17, is being produced in partnership with Lucasfilm and in a
nice casting coup, it also uses the voice of Star Wars creator
George Lucas.
¥ Lucy, the Daughter of the
Devil (above) isÑyepÑSatan's daughter, a San Franciscan with a meddling Dad
who uses her love life as an excuse to hasten the apocalypse; the series
premieres this summer.
¥ Fat Guy Stuck In Internet is just that: a
computer programmer is accidentally sucked into the Internet, and finds himself
on a quest of epic proportions. Based on a cult hit on the Web, this live action
series premieres this fall.
¥ Superjail is a series set in
"the most violent prison complex in the universe." The psychedelic
jail features a sadistic warden, uber-criminals, wacky creatures and, of
course, frequent riots; it debuts next year.
![]()
Media
The Anti-Upfront
Lacey Rose, 04.27.07, 3:44 PM ET
How
do you get geeky twenty-something ad buyers to purchase airtime on a cable
network aimed at twenty-something geeks?
Give
away MP3 players, apparently. That is the strategy Turner Broadcasting Cartoon
Network used Thursday to promote its Adult Swim programming block.
Traditionally, these things are a lot more staid: Stuff media buyers into
Carnegie Hall or someplace similar, inundate them with an hour's worth of
statistics about being No. 1 in something, then roll out the booze.
But
thankfully, the good folks at Adult Swim decided to skip right to the party and
give away specially branded Microsoft Zune players to partygoers on their way
out. Thanks, guys! (Note to any media ethics hawks out there--I'm returning the
Zune next week.)
When
they weren't putting back sushi rolls and Amstel Lights, the predominantly male
attendees took prop-filled pictures with the Saul of the Mole Men gang and sneaked peaks at an
upcoming Robot
Chicken parody of
Star Wars. And they lined up to pose with a
cardboard version of the network's Assy McGee. And in typical Adult Swim
fashion, their heads were aptly positioned between McGee's, well, you know.
A
team of network executives did find 10 minutes early in the evening for their
not-so-formal pitch to the deep pockets milling about the room. Their lone
statistic: The edgy late-night network was able to deliver more total daily
viewers in the coveted 18-to-34 demographic than any basic cable network before
them. Among the other announcements squeezed into the refreshingly brief
presentation: a seventh night of programming beginning in July and a new slate
of shows. The latter include Superjail, Fat
Guy Stuck in Internet and
the previously announced Lucy,
the Daughter of the Devil.
And
lest the attendees were too busy playing Biblefest--the network's latest
videogame, where Bible characters duke it out--to hear those announcements,
their preloaded 30-gigabyte Zune players will prove a refresher course. In
addition to a video presentation by Turner Classic Movies columnist Robert
Osborne, the device came equipped with full episodes from new and returning
Adult Swim series.
And while
an episode of Grey's
Anatomy may not
play well on a 3-inch screen, 12-minute shows about a, well, fat guy stuck in
the Internet do just fine.